The question that frequently arises is: “How can an incoming tour business effectively attract group bookings from China?” Fortunately, there are multiple strategies that can be implemented to enhance the likelihood of securing Chinese tourist groups. It is crucial to consider the following approaches:

In today’s globalized world, and under the current strong trend of outbound tourism recovery from China post-Covid pandemic, the Chinese tourism market holds immense potential for tourism businesses across the world. To effectively engage this diverse audience, having a Chinese-localized website is crucial.

China’s booming travel industry has been powered by the rise of Online Travel Agencies (OTAs). These platforms have revolutionized the way Chinese travellers plan and book their trips, offering convenience, extensive choices, and localized services. In this article, we will introduce China’s top OTAs, highlighting their market share, backgrounds, and areas of focus.

For most DMCs and incoming tour operators all over the world, growing their tourism business in the Chinese market starts from identifying and forming business relationships with a Chinese outbound travel agency.

ChatGPT is the most popular IT topic at present, and the discussion heat it brings is very rare in the Internet industry in recent years. It marks the return of artificial intelligence technology, which was once overwhelmed by more new concepts (such as metaverse).

KOL refers to an opinion leader who has a certain influence and fan base in a certain field or industry. The cooperation between travel brands and KOL can help travel agencies, tourism attractions and hotels expand brand awareness,